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During the 1970s and ’80s, professional wrestler, artist and bodybuilding icon Ric Drasin created some of the most legendary artwork bodybuilding has ever seen, including the original Gold’s Gym logo. He also created Big Boy Club—one of his most unforgettable illustrations. Y,IWO proudly brings the original back for a new generation of Big Boys.
Heavy duty classics to get the job done. Y,IWO HARDWEAR™. Stay hard.
Less Profit. More Gainz.
A portion of every purchase supports InnerCity Weightlifting, helping young people build strength, confidence, and careers through the power of the gym.
Gear featuring archive artwork by Brett Lenger. A Kansas-based illustrator with a lifelong passion for lifting, Brett created some of the most memorable bodybuilding graphics of the 1980s. His work celebrates the grit, camaraderie, and larger-than-life spirit of gym culture. Yeah, I Work Out is proud to preserve his legacy.
Y,IWO x Gold’s Gym features the original version of the iconic “Joe” muscle man logo, sketched by our friend Ric Drasin on a cocktail napkin for Joe Gold in 1973.
Archive artwork by Ric Drasin. Friends with Joe Gold, Ric famously sketched the original Gold’s Gym logo on a cocktail napkin—a drawing that became one of the most iconic logos in fitness history. Beyond Gold’s, Ric helped define the visual identity of Golden Era bodybuilding through Big Boy Club, Gym Bums of California, Lifestyles of the Ripped & Aimless, and countless other unforgettable illustrations. His work captured the attitude, camaraderie, and playful spirit of gym culture. Yeah, I Work Out is proud to preserve and reintroduce his legendary work.
